Final Logo
Logo Treatment
Butter Sweet Corn Mascot
Crab Mayo Mascot
Soy-Marinated Egg Mascot
Pork Belly Mascot
Sketches
Onigiri IP Design
I was commissioned by a friend who is planning to open a food & beverage chain in Bristol, UK to design a mascot for their company that can be used on their social media, food packagings and brochures. The main product they are selling is Japanese rice balls (a.k.a. onigiri) and I was to create a variation of the mascot for each type of onigiri. The mascot had to represent their brand philosophy and appeal to their target market - college students and young people in the workforce who like a quick take-away/on-the-run lunch as they do not have time to cook.